Inside Apple’s Next Launch with Mark Gurman: BI Replay

Apple’s next hardware cycle is taking shape ahead of their September launch event, with expectations building around the iPhone 18 lineup, a long-anticipated foldable iPhone, and the potential for higher device prices. Join Bloomberg Intelligence Senior Analyst Anurag Rana for a discussion and Q&A featuring Mark Gurman, Apple Chief Correspondent at Bloomberg News, along with BI Senior Analysts John Butler, Woo Jin Ho and Steven Tseng on what Apple’s upcoming launches could mean for consumers, suppliers and investors. Key discussion points include: - What to expect from the iPhone 18 Pro and Pro Max - Apple's new rumored foldable model - The likelihood and impact of iPhone price increases - Apple Intelligence and its potential - Implications for carriers, suppliers and the Apple Ecosystem The discussion will combine Gurman’s reporting on Apple’s product roadmap with Bloomberg Intelligence’s perspective on the financial, competitive and supply-chain implications of the company’s next generation of devices.