From Macro to Micro: an Alternative Data Workflow
Learn how the ALTD function provides insights on public and private company performance using alternative data such as consumer transaction data and foot traffic data analytics. More specifically, gain an understanding of how to look at the competitive landscape within a sector and dive into consumer trends through breakouts.
Speakers
Joe Hung
Senior Applied Data Analyst
Bloomberg Second Measure
As the applied data team lead at Bloomberg Second Measure, Joe helps clients interpret and apply alternative data to their investment research workflows. Prior to joining Bloomberg, Joe was at SaaS data company Exabel and also worked on alternative data-based strategies at firms ranging from family offices to Point72. He holds a BSc from Simon Fraser University in Actuarial Science and an MBA in Finance from Wharton School at the University of Pennsylvania.
Catharina Kronlein
Terminal Product Lead, Bloomberg Alternative Data
Bloomberg
As the Product Lead for Alternative Data Terminal products, Catharina builds key functionality using alternative data into the Bloomberg Terminal and is the Product Owner for the Alternative Data Company Analysis (ALTD ) function. Prior to joining Bloomberg, Catharina held various roles within Product Management and Client Engagement at Second Measure, and within Fixed Income Asset Management at Goldman Sachs. Catharina holds a BSc in Finance from the Leonard N. Stern School of Business at New York University.