Transaction Data Holiday Trends – From Tiktok to Travel
Join us for a session highlighting how alternative data provides a view into U.S. consumer trends, including during the recent holiday season. More specifically, learn about how the Bloomberg Second Measure (BSM) U.S. Consumer Spend Index via ECAN and the alternative data function, ALTD, on the Bloomberg Terminal use consumer transaction data analytics to provide near real-time insights on sector and individual company performance ahead of earnings announcements.
Discussion Topics:
Discussion Topics:
- Which were the top-performing sectors during the 2024 holiday season?
- How did online spending fuel holiday sales growth?
- Was sales growth driven by average order values or an increase in transaction counts?
- Are popular newcomers like Temu and TikTok Shop gaining share from more traditional retailers?
- How do newer sales events like “Travel Tuesday” fit into the overall picture?
Speakers
Janine Perri
Applied Data Analyst
Bloomberg Second Measure
As an applied data analyst at Bloomberg Second Measure, Janine helps clients interpret and apply alternative data to their investment research workflows. Prior to joining the applied data team, Janine held various marketing positions in industries including architecture, education, and fintech. She holds a B.A. in English and History from Villanova University.