{"id":142929,"date":"2026-08-31T21:21:11","date_gmt":"2026-09-01T01:21:11","guid":{"rendered":"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/insights\/artificial-intelligence\/how-askb-helps-investors-accelerate-learnings-during-earnings-season\/"},"modified":"2026-08-31T21:34:50","modified_gmt":"2026-09-01T01:34:50","slug":"how-askb-helps-investors-accelerate-learnings-during-earnings-season","status":"publish","type":[3762],"link":"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/insights\/artificial-intelligence\/how-askb-helps-investors-accelerate-learnings-during-earnings-season\/","title":{"rendered":"How ASKB helps investors accelerate learnings during earnings season"},"content":{"rendered":"<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-compact row-padding--bottom-none bbg-row--full-bg-bleed\" data-anchor='row-6ad21932ef859'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-7\"\n    style=\"\"\n    >\n    <p><div\n    class=\"bbg-spacer bbg-spacer--lg\"\n    >\n<\/div><div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p class=\"small\"><strong><span style=\"font-size: 14px; letter-spacing: 1px; color: #0062dd;\">ARTICLE<\/span><\/strong><\/p>\n\n<\/div>\n<div\n    class=\"bbg-spacer bbg-spacer--sm\"\n    >\n<\/div>    <h1 class=\"bbg-metadata bbg-metadata--title\">How ASKB helps investors accelerate learnings during earnings season<\/h1>\n<div\n    class=\"bbg-spacer\"\n        style=\"height: 50px !important\"\n    >\n<\/div>    <ul class=\"bbg-categories_list\">\n                    <li>\n                <a href=\"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/insights\/category\/artificial-intelligence\/\" rel=\"category tag\">\n                    Artificial Intelligence\n                <\/a>\n            <\/li>\n                    <li>\n                <a href=\"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/insights\/category\/data\/\" rel=\"category tag\">\n                    Data\n                <\/a>\n            <\/li>\n                    <li>\n                <a href=\"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/insights\/category\/markets\/\" rel=\"category tag\">\n                    Markets\n                <\/a>\n            <\/li>\n                    <li>\n                <a href=\"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/insights\/category\/technology\/\" rel=\"category tag\">\n                    Technology\n                <\/a>\n            <\/li>\n            <\/ul>\n<\/p>\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-5\"\n    style=\"\"\n    >\n    <div id=\"\" class=\"wpb_content_element bbg-single-image align-left\">\n    <figure class=\"bbg-single-image__figure\" style=\"max-width:100%\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/stock-364745067.jpeg\" class=\"bbg-single-image__image attachment-full\" alt=\"Stock Market Performance\" title=\"Stock Market Performance\" \/>\n        \n            <\/figure>\n<\/div>\n\n\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-none row-padding--bottom-none bbg-row--full-bg-bleed\" data-anchor='row-6ad21933071fe'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-6 bbg-column--m-width-6\"\n    style=\"\"\n    >\n    <p>    <p class=\"bbg-metadata bbg-metadata--date\">August 31, 2026<\/p>\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p><strong>Bloomberg Professional Services<\/strong><\/p>\n\n<\/div>\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-2 bbg-column--valign-middle bbg-column--m-width-2 bbg-column--s-padding-right-2\"\n    style=\"\"\n    >\n    <div class=\"bb-tts\"\n\tdata-selector=\"main\"\n\tdata-label=\"Speak this page\"\n\tdata-custom-play=\"Play\"\n\tdata-custom-pause=\"Pause\"\n\tdata-custom-stop=\"Stop\"\n\tdata-overlay=\"false\"\n\tdata-invert=\"false\"\n\tdata-no-time=\"false\"\n\tdata-no-button-text=\"false\"\n\tdata-one-button=\"true\"\n\tdata-one-style=\"true\"\n\tdata-hide-stop=\"true\"\n\tdata-voice=\"Gordon\"\n\tdata-pitch=\"1\"\n\tdata-speed=\"1\"\n\tdata-align=\"flex-start\"\n>\n<\/div>\n\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-none row-padding--bottom-compact bbg-row--full-bg-bleed\" data-anchor='row-6ad2193309c3f'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-8 bbg-column--has-bg-color\"\n    style=\"background-color:#e6f3ff;border-radius: 16px 16px 16px 16px;\"\n    >\n    <div class=\"wpb_content_element bbg-card  bbg-card-custom bbg-card-text-black\" id=\"card_1\" data-card_type=\"no_image\">\n      <style>#card_1 .bbg-card__innerwrapper {background-color: #e6f3ff;}#card_1 .bbg-card__innerwrapper {\n\tborder: 1px solid #e6f3ff !important;\n\t}#card_1:hover .bbg-card__innerwrapper {\n\tborder: 1px solid #e6f3ff !important;\n\t}#card_1 .bbg-card__innerwrapper {\n\tpadding: calc(var(--brand-large-padding, 40px) - 1px) !important;\n\t}#card_1 .bbg-card__innerwrapper .bbg-card__title {\n\tcolor: #000000 !important;\n\t}#card_1 .bbg-card__innerwrapper .bbg-card__content,#card_1 .bbg-card__innerwrapper .bbg-card__content p  {\n\tcolor: #000000 !important;\n\t}#card_1.bbg-card_hasImage .bbg-card__innerwrapper{padding-top: calc(var(--brand-default-padding, 16px) - 1px);padding-left: calc(var(--brand-default-padding, 16px) - 1px);padding-right: calc(var(--brand-default-padding, 16px) - 1px);}<\/style>\n  \n  \n  <div class=\"bbg-card__innerwrapper\">\n    <div class=\"bbg-card__content\">\n      \n              <div class=\"bbg-card__eyebrow\" style=\"color: #000000\">KEY TAKEAWAYS<\/div>\n      \n      \n              <div class=\"bbg-card__wysiwyg bb-wysiwyg\"><p>From preparing for earnings to understanding market reaction, this article looks at how ASKB helps investment professionals move from questions to insights using Bloomberg\u2019s interconnected data and analytics.<\/p>\n<\/div>\n          <\/div>\n\n      <\/div>\n\n  <\/div>\n\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-compact row-padding--bottom-compact bbg-row--full-bg-bleed\" data-anchor='row-6ad219330ca4b'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-8\"\n    style=\"\"\n    >\n    <div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>As earnings season unfolds, investors face an increasingly compressed timeline to absorb new information, validate investment theses and identify the signals that matter most. Company filings, transcripts, news, consensus estimates and research all arrive in rapid succession, making it difficult to separate noise from meaningful developments.<\/p>\n\n<\/div>\n\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-none row-padding--bottom-none bbg-row--full-bg-bleed\" data-anchor='row-6ad219330e6fc'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-3\"\n    style=\"\"\n    >\n    <p><div\n    class=\"bbg-spacer bbg-spacer--sm\"\n    >\n<\/div><hr class=\"bbg-separator bbg-separator-1\" style=\"height:1px;\" \/>\n<div\n    class=\"bbg-spacer\"\n        style=\"height: 32px !important\"\n    >\n<\/div><div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p class=\"small\"><strong><span style=\"font-size: 14px; letter-spacing: 1px;\">PRODUCT MENTIONS<\/span><\/strong><\/p>\n\n<\/div>\n\n<div\n  id=\"cta_9170823360499559494\"\n  class=\"wpb_content_element bbg-cta no-icon\">\n  <style>\n    \n    \n    \n  <\/style>\n  <div\n    class=\"bbg-cta-link link-holder\"\n    data-links-type=\"cta-links\">\n    <p class=\"bbg-cta-p left\">\n      <a\n        class=\"bbg-cta-link link\"\n        href=\"https:\/\/professional.bloomberg.com\/products\/bloomberg-terminal\/ai\"\n        target=\"\"\n        rel=\"\"\n        data-section-name=\"ASKB\"\n        >\n                      ASKB\n                <\/a>\n    <\/p>\n  <\/div>\n<\/div>\n<div\n    class=\"bbg-spacer bbg-spacer--sm\"\n    >\n<\/div><div\n    class=\"bbg-spacer\"\n        style=\"height: 32px !important\"\n    >\n<\/div><hr class=\"bbg-separator bbg-separator-1\" style=\"height:1px;\" \/>\n<\/p>\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-1\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-6\"\n    style=\"\"\n    >\n    <div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>ASKB, Bloomberg\u2019s conversational AI interface, is designed to help clients navigate that complexity. Built on Bloomberg\u2019s trusted data and content, ASKB enables users can move faster through earnings season by analyzing company results, creating visualizations, tracking key catalysts and market reactions while maintaining transparency into the underlying sources.<\/p>\n<p>During a <a href=\"https:\/\/events.bloombergevents.com\/event\/website\/d3d06dd4-2f59-4538-be03-fb70e83ab3e4\/landingPage\/\">recent webinar<\/a> how ASKB can streamline each stage of the earnings workflow using Porsche as an example.<\/p>\n<h2>Preparing before earnings<\/h2>\n<p>Preparation begins well before results are released. Rather than manually reviewing multiple documents, ASKB can summarize key corporate events, highlight strategic updates and surface the developments most likely to influence upcoming earnings.<\/p>\n\n<\/div>\n\n\n<\/div><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-none row-padding--bottom-none bbg-row--margin-top-compact bbg-row--margin-bottom-compact bbg-row--full-bg-bleed\" data-anchor='row-6ad2193312458'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <div\n    class=\"bbg-column\"\n    style=\"\"\n    >\n    <div class=\"bbg-interstitial\" aria-label=\"interstitial\" tabindex=\"0\">\n\t<style>\n\t\t.bbg-interstitial #card_2.bbg-card_hasCta{\n\t\t\tbackground: url(https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Interstitial_bg.png);\n\t\t\t\tbackground-repeat: no-repeat;\n\t\t\t\tbackground-position: center center;\n\t\t\t\tbackground-size: cover;\n\t\t\tpadding: 104px;\n\t\t\t\n\t\t\t\n\t\t}\n\t\t.bbg-interstitial #card_2.bbg-card_hasCta .bbg-card__content, .bbg-interstitial #card_2.bbg-card_hasCta .bbg-card__content p{\n\t\t\tcolor:white;\n\t\t}\n\t\t@media (max-width: 768px) {\n\t\t\t.bbg-interstitial #card_2.bbg-card_hasCta{\n\t\t\t\tpadding: 80px 32px;\n\t\t\t}\n\t\t}\n\t\t@media (max-width: 480px) {\n\t\t\t.bbg-interstitial #card_2.bbg-card_hasCta{\n\t\t\t\tpadding: 80px 18px;\n\t\t\t}\n\t\t}\n\t<\/style>\n\t<div class=\"wpb_content_element bbg-card  bbg-card-dark bbg-card_hasCta has_interstitial\" id=\"card_2\" data-card_type=\"no_image\">\n  \n  \n  <div class=\"bbg-card__innerwrapper\">\n    <div class=\"bbg-card__content\">\n      \n      \n                      <h3 class=\"bbg-card__title\">Discover more with Bloomberg newsletters<\/h3>\n      \n              <div class=\"bbg-card__wysiwyg bb-wysiwyg\"><p>Subscribe now<\/p>\n<\/div>\n          <\/div>\n\n          \n<div\n  id=\"cta_6993441503607223963\"\n  class=\"wpb_content_element bbg-cta icon icon-arrow\">\n  <style>\n    \n    \n    \n  <\/style>\n  <div\n    class=\"bbg-cta-link link-holder\"\n    data-links-type=\"cta-links\">\n    <p class=\"bbg-cta-p right\">\n      <a\n        class=\"bbg-cta-link link interstitial_cta\"\n        href=\"https:\/\/www.bloomberg.com\/professional\/insights\/newsletter\/\"\n        target=\"\"\n        rel=\"\"\n        data-section-name=\"\"\n                role=\"button\"\n        aria-label=\"Learn more\"\n        >\n                <\/a>\n    <\/p>\n  <\/div>\n<\/div>\n\n      <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <section class=\"bbg-row  text--black row-padding--top-compact row-padding--bottom-none bbg-row--full-bg-bleed\" data-anchor='row-6ad21933162df'>\n        \n        \n        <div\n            class=\"bbg-row--content\"\n                    >\n            \n            <p><div\n    class=\"bbg-column bbg-column--width-2\"\n    style=\"\"\n    >\n    \n<\/div><div\n    class=\"bbg-column bbg-column--width-8\"\n    style=\"\"\n    >\n    <p><div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>For example, ASKB can be used to summarize Porsche\u2019s annual general meeting, identify confirmation of full-year guidance, the company\u2019s long-term strategy, and management\u2019s focus on profitability. Every insight is linked back to \u00a0its original \u00a0source, allowing users to validate the information before incorporating it into their analysis.<\/p>\n\n<\/div>\n<div id=\"\" class=\"wpb_content_element bbg-single-image align-center\">\n    <figure class=\"bbg-single-image__figure\" style=\"max-width:100%\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2408\" height=\"1308\" src=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png\" class=\"bbg-single-image__image attachment-full\" alt=\"Figure 1 - How ASKB helps investors accelerate learnings during earnings season\" title=\"Figure 1 - How ASKB helps investors accelerate learnings during earnings season\" srcset=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png 2408w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-552x300.png 552w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-800x435.png 800w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-768x417.png 768w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-1536x834.png 1536w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-2048x1112.png 2048w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-1-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-192x104.png 192w\" sizes=\"auto, (max-width: 2408px) 100vw, 2408px\" \/>\n        \n            <\/figure>\n<\/div>\n\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>ASKB can also surface relevant Bloomberg proprietary content like <a href=\"https:\/\/professional.bloomberg.com\/products\/bloomberg-terminal\/research\/bloomberg-intelligence\/\">Bloomberg Intelligence<\/a> research, alongside company materials, giving users additional context around Porsche\u2019s strategy and the analysts\u2019 investment thesis.<\/p>\n<h2>Validating an investment thesis<\/h2>\n<p>Preparing for earnings often means testing whether an investment thesis still holds. ASKB&#8217;s Thesis Health Evaluator pre-built workflow compares an existing thesis against new company announcements, financial results, news and research to identify where assumptions remain intact and where conditions may have changed.<\/p>\n<p>ASKB provides pre-built workflows that assemble the information investors typically gather before earnings, including recent results, consensus expectations, company guidance, key catalysts and business drivers.<\/p>\n\n<\/div>\n<div id=\"\" class=\"wpb_content_element bbg-single-image align-center\">\n    <figure class=\"bbg-single-image__figure\" style=\"max-width:100%\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2162\" height=\"1172\" src=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png\" class=\"bbg-single-image__image attachment-full\" alt=\"Figure 2 - How ASKB helps investors accelerate learnings during earnings season\" title=\"Figure 2 - How ASKB helps investors accelerate learnings during earnings season\" srcset=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png 2162w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-552x299.png 552w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-800x434.png 800w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-768x416.png 768w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-1536x833.png 1536w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-2048x1110.png 2048w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-2-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-192x104.png 192w\" sizes=\"auto, (max-width: 2162px) 100vw, 2162px\" \/>\n        \n            <\/figure>\n<\/div>\n\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<h2>Building a comprehensive earnings preview<\/h2>\n<p>In this example, the team used ASKB\u2019s pre-built \u201cPrepare for Earnings\u201d workflow to analyze Porsche. Ahead of earnings, investors typically review consensus across key metrics, recent news and sell-side research to understand how upcoming results may compare with their own estimates and how guidance could evolve. The workflow helps accelerate that process by bringing those inputs together into an earnings preview.<\/p>\n<p>For Porsche, the workflow looked at the prior quarter\u2019s performance, including its reported operating margin, alongside full-year guidance and next-quarter consensus estimates. It also surfaced key headwinds, including performance in China and tariffs, and highlighted the company\u2019s upcoming capital markets day as an important catalyst.<\/p>\n\n<\/div>\n<div id=\"\" class=\"wpb_content_element bbg-single-image align-center\">\n    <figure class=\"bbg-single-image__figure\" style=\"max-width:100%\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2160\" height=\"1174\" src=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png\" class=\"bbg-single-image__image attachment-full\" alt=\"Figure 3 - How ASKB helps investors accelerate learnings during earnings season\" title=\"Figure 3 - How ASKB helps investors accelerate learnings during earnings season\" srcset=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png 2160w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-552x300.png 552w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-800x435.png 800w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-768x417.png 768w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-1536x835.png 1536w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-2048x1113.png 2048w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-3-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-192x104.png 192w\" sizes=\"auto, (max-width: 2160px) 100vw, 2160px\" \/>\n        \n            <\/figure>\n<\/div>\n\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>Importantly, users can move beyond summarized insights. ASKB grounds every response in high-quality, trusted data and includes transparent attribution to original research documents and news sources, \u00a0enabling deeper analysis without leaving the conversation.<\/p>\n<h2>Customizing research workflows<\/h2>\n<p>No two investors approach research in exactly the same way. Users can start with Bloomberg-built examples or use conversational AI to create custom, reusable workflows tailored to their sector, strategy and way of working.<\/p>\n<p>In this automotive example, users can \u00a0further customize default workflow to include vehicle deliveries by model, geographic sales trends and derive metrics such as average revenue per vehicle. ASKB generates additional analysis using conversational language instructions, reducing the need for manual query building.<\/p>\n\n<\/div>\n<div id=\"\" class=\"wpb_content_element bbg-single-image align-center\">\n    <figure class=\"bbg-single-image__figure\" style=\"max-width:100%\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2162\" height=\"1164\" src=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png\" class=\"bbg-single-image__image attachment-full\" alt=\"Figure 4 - How ASKB helps investors accelerate learnings during earnings season\" title=\"Figure 4 - How ASKB helps investors accelerate learnings during earnings season\" srcset=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png 2162w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-552x297.png 552w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-800x431.png 800w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-768x413.png 768w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-1536x827.png 1536w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-2048x1103.png 2048w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-4-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-192x103.png 192w\" sizes=\"auto, (max-width: 2162px) 100vw, 2162px\" \/>\n        \n            <\/figure>\n<\/div>\n\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>The conversation can continue naturally, allowing users to request additional calculations, visualizations or comparisons as new questions emerge.<\/p>\n<h2>Understanding market reaction<\/h2>\n<p>On earnings day, ASKB can help explain why a stock moved by connecting price action with reported results, guidance changes, analyst commentary and peer performance.<\/p>\n<p>In this example, the user can utilize a workflow that summarizes Porsche\u2019s earnings-day share price performance, links the move to reported results and provides supporting Bloomberg Intelligence and broker research, creating a starting point for deeper investigation.<\/p>\n\n<\/div>\n<div id=\"\" class=\"wpb_content_element bbg-single-image align-center\">\n    <figure class=\"bbg-single-image__figure\" style=\"max-width:100%\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2162\" height=\"1168\" src=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png\" class=\"bbg-single-image__image attachment-full\" alt=\"Figure 5 - How ASKB helps investors accelerate learnings during earnings season\" title=\"Figure 5 - How ASKB helps investors accelerate learnings during earnings season\" srcset=\"https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season.png 2162w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-552x298.png 552w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-800x432.png 800w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-768x415.png 768w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-1536x830.png 1536w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-2048x1106.png 2048w, https:\/\/assets.bbhub.io\/image\/v1\/resize?width=auto&amp;type=webp&amp;url=https:\/\/assets.bbhub.io\/professional\/sites\/41\/Figure-5-How-ASKB-helps-investors-accelerate-learnings-during-earnings-season-192x104.png 192w\" sizes=\"auto, (max-width: 2162px) 100vw, 2162px\" \/>\n        \n            <\/figure>\n<\/div>\n\n<div\n\tclass=\"bb-wysiwyg\"\n\t\t>\n\t<p>Because ASKB is also available on mobile, investorsreviewing earnings developments at their desk to picking up the conversation on their phones or tablets.<\/p>\n<h2>Looking ahead<\/h2>\n<p>Bloomberg continues to expand ASKB with new and enhanced capabilities that support a broader range of investment research workflows. Recent and ongoing developments include expanded research experiences across areas such as macroeconomics, earnings and central banks, along with greater flexibility to customize, share and automate recurring research.<\/p>\n<p>By bringing together Bloomberg\u2019s trusted data, domain expertise and conversational AI, ASKB helps investment professionals streamline research, surface relevant insights more efficiently and spend more time evaluating investment opportunities.<\/p>\n<p><a href=\"https:\/\/professional.content.cirrus.bloomberg.com\/professional2023\/request-demo\/\">Request a demo<\/a> to learn more about ASKB and its latest capabilities.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n                    <\/div>\n    <\/section>\n<\/div>\n\n<div  class=\"bbg-row-container\">\n    <style>section[data-anchor=row-6ad219331e4be]::before {\n\t\t\t\tbackground-color: #f4f4f9;\n\t\t\t}<\/style>\n    <section class=\"bbg-row bg--custom-color  bg--f4f4f9 text--black bbg-row--full-bg-bleed\" 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insights.<\/p>\n","protected":false},"author":1933,"featured_media":129900,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-article.php","format":"standard","meta":{"_yoast_wpseo_primary_category":"3715","footnotes":""},"categories":[3715,435,453,3661],"tags":[3778,3846],"series":[],"class_list":["post-142929","post","type-post","status-publish","format-standard","hentry","category-artificial-intelligence","category-data","category-markets","category-technology","tag-terminal","tag-terminal_2026","type-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How ASKB helps investors accelerate learnings during earnings season | Insights | Bloomberg Professional Services<\/title>\n<meta name=\"description\" content=\"This article looks at how ASKB helps investment professionals move from preparing for earnings to understanding market reaction using 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